Social Media Marketing
Social Media Marketing (SMM)
Maximising Your Digital Reach
Social media platforms, including Meta (Facebook and Instagram), X (formerly Twitter), LinkedIn, and YouTube, offer unparalleled opportunities for brands to connect directly with their target audiences. By leveraging precise targeting capabilities, social media ads effectively enhance brand visibility, engage audiences, and drive website traffic, ultimately increasing conversions and sales.
Meta Ads (Facebook and Instagram) are powerful tools that offer extensive targeting capabilities based on demographics, interests, behaviors, and engagement patterns. Recent algorithm updates emphasize content relevance, audience engagement, and authenticity, ensuring your ads reach the most suitable audiences. These changes underscore the importance of expertly crafted and regularly optimized campaigns.
iAD specializes in creating tailored social media strategies that adapt seamlessly to algorithm updates and industry trends. We provide customized ad creation aligned with your brand and objectives, strategic targeting to connect with ideal customers, continuous monitoring and optimization for optimal ROI, and detailed analytics to measure and enhance performance.
We may not claim to be experts, but we certainly know how to deliver focused Meta Ads, LinkedIn, and X campaigns that effectively engage your audience, build brand loyalty, and accelerate your business growth.
Partner with iAD to unlock the complete potential of social media marketing.
Our Services
Frequently Asked Questions
What is Social Media Marketing and how does it help my business?
Social Media Marketing (SMM) uses paid advertising on platforms like Facebook, Instagram, LinkedIn, and X to reach targeted audiences, increase brand awareness, drive website traffic, and generate leads or sales.
Which platforms do you advertise on?
We run paid campaigns on Meta (Facebook & Instagram), LinkedIn, X (formerly Twitter), and YouTube. Platform selection depends on your business goals, audience, and industry.
How much budget is required for social media ads?
You can start with as little as ₹3,000–₹5,000 per platform. For more aggressive campaigns, we recommend higher budgets to increase reach and conversion opportunities.
What types of ads do you create?
We create various ad formats including image ads, video ads (reels/stories), carousel ads, lead generation forms, website traffic ads, and retargeting campaigns—tailored to your business objectives.
Do you handle everything from ad creation to reporting?
Yes. We take care of strategy, audience targeting, ad design, copywriting, budget management, optimization, and performance reporting—so you get a full-service experience with measurable ROI.
